by T. Sean Teague | Apr 18, 2023 | Bait Marketing, Lead Generation, Technology Marketing
Bait Marketing Drives Demand Bait Marketing is a lead-generation system built on a simple idea: buyers act when they discover something financially relevant that they did not previously recognize. Most marketing attempts to create growth by interrupting people,...
by T. Sean Teague | Apr 18, 2023 | Business, Technology
Cybersecurity hacks and their cost Many countries and professional hacking industries are actively seeking to attack you. You can’t ignore the risk of ransomware, phishing, brute force, DDoS, password attacks, and a host of other everyday improving hacking strategies...
by T. Sean Teague | Apr 14, 2023 | Business, marketing technology sales, Technology, Technology Marketing
Want, Need or Required – Creating Demand for Technology. A company’s motivation to purchase technology is found in 3 areas: Want- the product or service allows the prospect to exploit their advantage in the market. Need- the product or service allows the...
by T. Sean Teague | Apr 5, 2023 | Lead Generation, marketing technology sales, Technology Marketing
The rise of ChatGP and Digital Business The 90s are over and the race to build powerful websites in the .com age is no longer a priority or differentiator; no business today in the B2B buys strictly from websites. While technology in the late 90s was seen as a...
by T. Sean Teague | Mar 5, 2023 | Lead Generation, marketing technology sales, Technology Marketing
Nothing Happens Until A Sale Is Made Thomas Watson, Sr. President of IBM from 1914 to 1956, coined this expression. He knew what he was talking about. Selling technology in the first half of the twenty century, before the moon landing in 1969, was not an easy sale...
