by T. Sean Teague | May 19, 2023 | Business, Lead Generation, marketing technology sales
What Technology Should Your Business Buy? You have seen what better business performance could be worth. More revenue. Lower costs. Greater profit. The next question is practical: What technology should I buy to get there? Start with the business you want to build:...
by T. Sean Teague | May 19, 2023 | Business, marketing technology sales, Technology, Technology Marketing
Interest drives demand for technology When it comes to selling technology, both accuracy and interest are important factors to consider. While accuracy ensures that the technology meets the needs of the customers, interest helps generate attention, curiosity,...
by T. Sean Teague | Apr 18, 2023 | Business, Technology
Cybersecurity hacks and their cost Many countries and professional hacking industries are actively seeking to attack you. You can’t ignore the risk of ransomware, phishing, brute force, DDoS, password attacks, and a host of other everyday improving hacking strategies...
by T. Sean Teague | Apr 14, 2023 | Business, marketing technology sales, Technology, Technology Marketing
Want, Need or Required – Creating Demand for Technology. A company’s motivation to purchase technology is found in 3 areas: Want- the product or service allows the prospect to exploit their advantage in the market. Need- the product or service allows the...
by T. Sean Teague | Aug 26, 2021 | Business, marketing technology sales, Technology, Technology Marketing
Influence: A comparison of Direct Sales and Bait Marketing using curiosity to motivate buying behavior for technology. Direct Sales require force to overcome Prospect inertia to create awareness, consideration, purpose, and value in the mind of the Prospect. All four...
by T. Sean Teague | Apr 23, 2021 | Business, marketing technology sales, Technology Marketing
The 5-Dimensional Curiosity Scale Revised (5DCR) This may be the most important report you will read on the fundamental human motivation of curiosity, and how curiosity may be used to motivate goal-oriented behavior. Curiosity is the interest, attention and attraction...
