by T. Sean Teague | Feb 28, 2023 | Business, Lead Generation, marketing technology sales
What is the Holy Trinity of Digital Business? The holy trinity of Digital Business is security, automation, and integration that provide growth, profit, and sustainability. Digital Business is about leveraging expanding data, and the holy trinity of security,...
by T. Sean Teague | Feb 17, 2023 | Lead Generation, marketing technology sales, Technology
Cash, Customers, and Credit- Creating Demand for Non- Technical Buyers. Technology in the SMB is sold as either want, need, or required: Want; the product or service allows the prospect to exploit advantages in the market. Need; the product or service allows the...
by T. Sean Teague | Aug 26, 2021 | Business, marketing technology sales, Technology, Technology Marketing
Influence: A comparison of Direct Sales and Bait Marketing using curiosity to motivate buying behavior for technology. Direct Sales require force to overcome Prospect inertia to create awareness, consideration, purpose, and value in the mind of the Prospect. All four...
by T. Sean Teague | May 28, 2021 | marketing technology sales, Technology, Technology Marketing
Coffee, Tea or Bait Marketing Bait Marketing is more effective than PPC, SEO, and Sales Reps because curiosity does the prospecting, qualifying, contact, scheduling, and presales for you! Pay for Click is expensive and wasteful; estimates are as high as 52% of digital...
by T. Sean Teague | Apr 23, 2021 | Business, marketing technology sales, Technology Marketing
The 5-Dimensional Curiosity Scale Revised (5DCR) This may be the most important report you will read on the fundamental human motivation of curiosity, and how curiosity may be used to motivate goal-oriented behavior. Curiosity is the interest, attention and attraction...
