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Create Demand – Don’t Hope For It

by T. Sean Teague | Dec 4, 2020 | Business, marketing technology sales, Technology, Technology Marketing

Create Demand – Don’t Hope For It!  Technology companies can’t afford to wait for prospects to “find” or call them; there isn’t enough differentiation in technology services, or the prospect’s understanding of your services, to create demand...

If All You Want Is New Customers, Show Them Your MVP

by T. Sean Teague | Nov 29, 2020 | Business, marketing technology sales, Technology, Technology Marketing

If All You Want Is New Customers, Show Them Your MVP Are you a good technology company with great services, but can’t get enough new customers to grow your business?  Have you run out of friends, ideas and contacts?  Have you turned over your sales department and...

You Are Describing Your Product or Service, Not Its Value

by T. Sean Teague | Nov 25, 2020 | Uncategorized

   You Are Describing Your Product or Service, Not Its Value  If asked by prospects, “How does your product or service improve my business?” and you answer by describing how your product or service is superior in function or architecture, you are losing the...

Monetize Your Value Proposition to Grow Your Business

by T. Sean Teague | Nov 23, 2020 | Business, marketing technology sales, Technology, Technology Marketing

  Monetize Your Value Proposition to Grow Your Business I have been selling tomorrow’s technology today for over 30 years.  The key thing I’ve learned in marketing and selling technology is that technology solution companies must personally monetize their value...

MVP – Monetized Value Proposition

by T. Sean Teague | Nov 22, 2020 | Business, Lead Generation, marketing technology sales, Technology, Technology Marketing

MVP – Monetized Value Proposition Why do good technology companies suffer with poor sales?  The demand for technology has never been greater, but still most technology companies suffer with slow growth and too few customers.  Why?  The answer is simple: They are...
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