by T. Sean Teague | Aug 26, 2021 | Business, marketing technology sales, Technology, Technology Marketing
Influence: A comparison of Direct Sales and Bait Marketing using curiosity to motivate buying behavior for technology. Direct Sales require force to overcome Prospect inertia to create awareness, consideration, purpose, and value in the mind of the Prospect. All four...
by T. Sean Teague | May 28, 2021 | marketing technology sales, Technology, Technology Marketing
Coffee, Tea or Bait Marketing Bait Marketing is more effective than PPC, SEO, and Sales Reps because curiosity does the prospecting, qualifying, contact, scheduling, and presales for you! Pay for Click is expensive and wasteful; estimates are as high as 52% of digital...
by T. Sean Teague | Apr 23, 2021 | Business, marketing technology sales, Technology Marketing
The 5-Dimensional Curiosity Scale Revised (5DCR) This may be the most important report you will read on the fundamental human motivation of curiosity, and how curiosity may be used to motivate goal-oriented behavior. Curiosity is the interest, attention and attraction...
by T. Sean Teague | Apr 9, 2021 | Business, Technology Marketing
Curiosity in the Workplace This is the latest research on the benefit of Curiosity in the workplace. In 2019 Todd B Kashdan, Ph.D. Clinical Psychologist and other noted scientist released their research in: Curiosity has comprehensive benefits in the workplace:...
by T. Sean Teague | Mar 23, 2021 | marketing technology sales, Technology, Technology Marketing
The Bait Marketing Concept The secret to technology business growth at scale is to use Bait Marketing to monetize. your value proposition and circulate it through digital media wrapped in lucrative language your prospect can’t refuse as value interest. The...
by T. Sean Teague | Feb 12, 2021 | Business, Lead Generation, marketing technology sales, Technology, Technology Marketing
Show Them Your Muscles! Flex Your MVP! Are you worried about where your next customer is coming from? The secret to technology business growth at scale is to monetize your value proposition and circulate it through digital media, wrapped in lucrative language your...
by T. Sean Teague | Jan 31, 2021 | Business, Lead Generation, marketing technology sales, Technology, Technology Marketing
This Is The Bait Marketing Market The SMB Technology Market Segment (SMBTMS), for purposes of Bait Marketing, is businesses that are less than $50 million in revenue and fewer than 250 employees. This segment exists because buyers and sellers exchange on the net...
by T. Sean Teague | Jan 16, 2021 | Business, Lead Generation, marketing technology sales, Technology, Technology Marketing
Bait Marketing Overview The secret to business growth at scale is to use Bait Marketing to monetize your value proposition and circulate it through digital media, wrapped in lucrative language your prospect can’t refuse. The result is more naturally-attracted...
by T. Sean Teague | Dec 4, 2020 | Business, marketing technology sales, Technology, Technology Marketing
Create Demand – Don’t Hope For It! Technology companies can’t afford to wait for prospects to “find” or call them; there isn’t enough differentiation in technology services, or the prospect’s understanding of your services, to create demand...
by T. Sean Teague | Dec 1, 2020 | marketing technology sales, Technology, Technology Marketing
Comparison: Direct Prospecting Sales vs Bait Marketing Direct Prospecting Sales Step Stage Behavior Cost Element 1 Prospect Locate and...
